For some unknown reason most people think that running a successful internet business for home based business profits is as easy as getting a website built and hanging out an ‘open for business’ sign. They couldn’t be more wrong.
Working from home sounds like an ideal solution to them. Many of these dissatisfied souls will quit their jobs and plunge head-first into internet marketing with no preparation, no knowledge of what they are doing, no education, and no hope of success. Failure is their only option and they don’t even suspect.

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The fact is that according to many sources, more than 90% (Ninety percent) of all Internet business start-ups end in failure within the first 120 (one hundred twenty) days. Yes, you read that right. NINETY PERCENT!
This failure rate should be a warning to those who are considering trying their hand at making a go of working on the Internet for business profits rather than at a job in the brick and mortar world.
The fact is that all successful businesses operate on sound business principles. Successful businesses aren’t accidents. The proof is in the numbers….only 10% of new internet businesses are successful or are even still in existence after the first 120 days of operation.
It is not even reasonable to expect to make a profit from a new business enterprise for many, many months.
You must have sufficient resources available to not only launch your business but provide for your own personal needs for an extended period of time. It’s called ‘capital’ and there is no way around the need for enough of it.
Of course, success is possible. There IS that other 10% (ten percent) that do succeed. The thing is success doesn’t happen by accident. And success isn’t just a crap shoot. Success happens because of some very important factors.
Success happens because people have the right ideas about internet marketing, for making home business profits, and how it works. They do not expect to get rich quick or be able to make a killing over night and retire to a tropical isle.
It is strange but some how the same people who wouldn’t dream of starting a real world business, think they can make a go of an internet business even though they have no business background.
People will go into an internet business with the idea that they no longer have to get up and go to work. They think they can simply work when the feel like it and still make a good living. They simply do not expect to have to work hard or work long hours.
Running a successful internet business of any kind requires self-discipline. People will start an internet business and think that they can party all night, sleep until noon and then make a living in 3 or 4 hours sitting in front of a computer. They some how think that the world is just going to line up on their website and hand over money. It isn’t going to happen.
Internet businesses do not run on auto-pilot. It is true that well established internet marketing gurus do not have to put in long, tedious hours on their businesses but it is a privilege that that has been earned by putting in a lot of long and tedious hours.

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It didn’t happen overnight for them and it won’t happen over night for anybody. Most people are totally unprepared for the time investment that must be made in order for an internet business to become successful and start getting business profits from home.
The Right Attitude For Success ?
You have most likely heard the phrase, ‘He has an attitude!” This is usually a derogatory remark made about a person with a disagreeable attitude.
But the word ‘attitude’ is an important one when discussing internet marketing start-ups. A good attitude…a good mind set can’t insure success but a bad attitude and a bad mind set can certainly guarantee failure.
Here are some wrong attitudes that will absolutely guarantee failure:
1. I can work when I want to. Wrong, wrong, wrong! You can’t just work when you feel like it. You have to expect to put in many long and very tedious hours of very hard work to make a new internet enterprise succeed.
2. I can get rich quick! You couldn’t be more wrong and you are not only wrong but you are putting yourself in danger as well. There are bazillions of crooks out there on the internet who are waiting for their next easy mark and if you are looking for a quick way to get rich, you ARE the next mark.
It is possible to make a very comfortable living with internet marketing enterprises but if anybody ever tells you it is quick or easy, they are lying to you.
3. I don’t need a business plan. There you are…wrong yet again. Internet business is still business. All of the same business principles apply to online business as apply to brick and mortar business. It is imperative that you have a plan for success that is based upon these sound business principles.
4. When you have an internet business of your own, you don’t have a boss. Wrong again! You are your boss. If you aren’t a good boss who sees to it that work is accomplished on time and in full, you will doom yourself to certain failure. Unless you are a boss who sets up a working schedule and establishes goals that must be met, you will find yourself working at a job under a boss who does do those things and maybe for minimum wage.
How To Avoid The Most Obvious Newbie Mistakes
The thing about starting a business…any business…..is that there is no guarantee of success under any circumstances.
Even big international businesses can fail at new business ventures and lose massive business profits. Failure is always an option but the possibility of success can be optimized.
You can genuinely optimize the possibility of success by:
1. Having a good solid business plan in place BEFORE you launch your online business. There is an old saying: “Those who fail to plan, plan to fail”. A detailed set of plans for success needs to be made. You need to have the steps from getting from point A to point B listed in great detail that include realistic cost estimates for accomplishing each step.
2. Expecting to work very hard to accomplish your goals. You must never expect anything to be easy. You will be right most of the time because things are rarely as easy as they look. Each step toward success requires work, time and patience. Sometimes things don’t work out right on the first try. You have to be willing to try again and again until you do succeed.
3. Not falling for ‘get-rich-quick schemes. The internet woods are full of those who prey upon those who are looking for quick and easy ways to become rich. Those ways do not exist. Get over thinking that there is an easy way. There is NOT.
Remember those statistics! Ninety percent of all new internet businesses fail in the first 120 days. That equals zero business profits . You don’t have to be part of that majority. You can become a part of that 10% minority of successful internet business enterprises.
Your Choice At The CrossRoads ?
The success (or failure) of your Internet Entrepreneurship really is up to you .
Unfortunately, so many people think that they can quit their jobs, open an internet business and just relax and enjoy life. They expect instant success and instant wealth without having to invest anything (even time and effort) to affect that success.

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They really believe that they can sleep until noon, work when and if they want to and just rack up sales and profit. This attitude probably accounts for at least half of all of the failures of new internet businesses.
These are the ones who go out there looking for get-rich-quick schemes and end up becoming victims of internet scam artists.
The right mindset for total web business profits is this: You must expect to work hard. You must expect to work long a
nd tedious hours. You will not be an over-night success. People are not going to line up to give you their money. You are going to have to earn it.
Perhaps this is an uncmfortable truth, and maybe it can be a tough lesson to learn …
But the upside is this : It really IS POSSIBLE to get some decent business profits going and truly generate some valuable home income profits , sitting at home, in front of your computer at home !








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